May'd In Britain: Invogue

Hi ladies! So May'd In Britain has been kind of a bust, I really have slacked on the swatching side of things which meant there isn't very much for me to go on. BUT there's still 8 days of May left so I still have time to get more swatches and posts done! 

Today I have 4 Invogue polishes to show you, if you've been reading my blog for the past couple months, you'd have seen the swatches of Invogue's Concrete and Feather effects as well as their Press Release with all the information on collections/where to buy (of course if you carry on reading this, all the purchase information will be listed at the bottom of the page).

We'll save the long into for another day and just jump straight into the swatches.

Swatch: Invogue - Matt Concrete Effect

Hi ladies! You may have seen the recent Press Release I posted featuring a new UK brand, Invogue, that is now available for purchase at Superdrug.com and also swatches of their Feather Effects collection which I posted last month. Well, today I have their two Matt Concrete Effects to show you, Black Magic and Spell Bound.

Visually, these look identical in texture to the Nails Inc Concrete Effect polishes, but without having those in my possession, I can't fully compare them for you. I can tell you that they are more textured than the BarryM Textured Effects Nail Paints and the Nails Inc Leather Effect.

The formula of the Invogue Matt Concrete polishes are a little thicker than your average nail polish, I imagine this is due to it's textured nature. I found that the best way to achieve an even textured coverage is to apply thin coats, as you can see, where a thicker coat was applied, there isn't as much of a textured effect. That being said, I had no issues with applying the polishes, they went on like butter and started drying almost instantly. All photos are taken inside my light box without a top coat as adding one will ruin the textured nature of the polish.

Black Magic is just your average Black polish with added texture. I applied 2 thin coats for the photos above.

Spell Bound is a Red-toned Orange. I tried to get this as accurate as possible but as always my camera had a little freak out, so I did have to edit the colouring slightly. As far as I can remember, this is how the polish looked in real. Again this is 2 coats of Spell Bound.

Invogue's Matt Concrete Effects are now available to purchase here for £3.49 as well as various other textures and finishes, to see Invogue's full range of colours, see this Press Release! To keep up with the latest happenings of Invogue, be sure to follow them on their Facebook/Twitter!

Press Release: Invogue New Pro Formula Polishes

  INVOGUE NEW PRO FORMULA POLISHES

- New, affordable nail polishes in array of cutting edge colours and effects -

The perfect manicure can instantly update your look and spring/summer 2013 is the perfect time to dip nails in this season's hottest hues and update your nail wardrobe. Keeping up with the latest trends couldn’t be easier (or cheaper!) with the new range of affordable, professionally formulated polishes from Invogue. Offering a wide selection of innovative and cutting edge colours and effects, these high quality polishes are available now, from £2.99 at Superdrug Online and in stores nationwide from mid March 2013 - just in time for your spring style update.

Choose from pastels, brights, dark tones or diamond base or top coats, available in 10 on-trend shades for just £2.99 each!

♥ Diamond Top - This innovative Top Coat acts like a gel polish. Drying instantly and setting your colour for a long lasting manicure.

♥ Diamond Base - Along with the Top Coat, the Base works to help with setting your colour for a long lasting manicure.

♥ In The Navy - Deep, Rich and Regal long lasting Colour.

♥ Barely Beige - Bang on trend, this nude core colour adds full colour without streaks.

♥ Passionate - Pearly Purple rich colour.

♥ Sugar Daddy - Pop of Pink, Perfect for toes!

♥ Delicious - Tangy Orange Zesty colour.

♥ Christian - A cold, taupe. Perfect for adding an edge to neutral.

♥ Tea Leaf - An unusual minty green. Perfect spring shade.

♥ French Maid - Flirty, fun and with a subtle shimmer. It’s all in the name!

Nails will never be boring with these 3, on- trend, neon nail polishes for just £3.49 each

♥ Firecracker - Don’t head for festival season without this gem of a colour; tangy, lively and girly

♥ All That Jazz - An unusual blended purple. This neon purple is a one off !

♥ Green Light - Party till dawn with the most daring neon in the range

Guaranteed to give an instant WOW factor to nails, these innovative nail polishes will give you this seasons key look….for as little as £3.49 each

♥ Sunset -  Soft, dreamy and perfect
♥ Jaye Bird  - Perfect blue sky
♥ On the Money -  Peacock with a touch of neon. A truly unique polish
♥ Parakeet - Candy coloured and looks good enough to eat

Transform nails in an instant with these sparkly, spangly nail polishes in 3 bright hues for just £2.99 each!

♥ Guilty Pleasure - A beautiful combination of purple and blue, this hi res polish is bursting with strong pigment to make a real statement

♥ Desire - Bright, sassy and high glam

♥ Feeling Fruity - Gorgeous and zesty and fruity with a touch of glitter

Set to be a big nail trend for 2013, choose from 2, on trend concrete effect polishes for as little as £3.49 each!

♥ Spell Bound - A potion of radiant orange with a concrete effect finish
♥ Black Magic - Classic black with a twist

Give your nails a futuristic finish with these gorgeous liquid metal polishes in 3 hot hues priced at £2.99 each!

♥ Green Sheen - A beautiful blue blend for high glamour
♥ Fools Gold - A treasure of a colour
♥ Saucy Sundae - Beautiful, fluid, soft yet sassy pink

Spruce up your nails with these fabulous and fashionable suede effect polishes. Choose from 4 hot hues for just £3.49 each

♥ Domination - Industrial chic, the perfect polish for tomboys
♥ Sophisticated - Velvety purple with a suede finish
♥ Hot Gossip - Sassy, shimmery perfection
♥ Emerald Dust - Lime with a suede effect, first seen here!

How amazing do these polishes look? You can already see swatches of the Feathers by clicking here! I'll hopefully be showing you some more of these beauties over the next few weeks, but make sure to look out for them in Superdrug stores or you can already purchase them online by clicking here! Are there any in particular that catch your eye?

Swatch: Invogue - Feathers Collection!

Hi ladies! I have a new brand to show you today that will be hitting larger Superdrug stores over the next few weeks. A Sister brand to Eye Candy London, Invogue is an 'on trend', purse friendly alternative for the younger, budget conscious consumers.

When I first saw these on the Press Release, I immediately thought Nails Inc and I wasn't wrong. Although I have only seen the Nails Inc polishes through swatches online, Invogue has completely nailed their polishes for a third of the price. At £3.49 each, you're able to purchase all 4 Invogue Feather Effect polishes for just £1.96 more than it would cost for just one Nails Inc polish! Which is completely worth it if you're wanting the polish and not the brand name.
Formula wise I has no issues with the consistency in each polish, it was light enough to hold enough glitter to cover the entire nail with just one coat. I found the easiest way to apply the 'feathers' was to alternate between dapping and dragging the polish onto the nail, going in various directions for an evenly distributed coverage. They all seemed to be dry to the touch within 3/4 minutes, but I would recommend using a PVA base coat or using the Tin-Foil method for an easy removal if you plan on wearing this as a full manicure.

Jaye Bird is a mixture of Blue and White matte Bar glitter in a clear base, you can see the Nails Inc version Cornwall, swatched by The PolishAHolic, here. Although Jen chose to layer hers over a darker colour than mine, you can see that the polish itself is identical. Out of all 4 polishes, this was the only one that needed an extra coat due to there not being as many 'feathers' on the brush. I layered 2 coats of Jaye Bird over China Glaze - Tart-y For The Party.

On The Money is a bright, neon Blue and Yellow matte bar glitter in a clear base. This is probably my favourite of the 4, I especially love it over this base colour. I layered one coat of On The Money over OPI - OPI...Eurso Euro. Again, you can see the identical Nails Inc version Brighton here.

Parakeet is a pastel Blue, Yellow and Orange matte bar glitter in a clear base it's twin being Nails Inc - Edinburgh. I layered one coat of Parakeet over China Glaze - Keep Calm, Paint On. Looking back now I wish I had layered this over a darker base.

Sunset is a Peach and White matte bar glitter in a clear base, this again is an exact dupe of Nails Inc - York, which can be seen here. I layered 1 coat of Sunset over OPI - Skull & Glossbones.

Invogue Nail Polish is made using a Salon tried & tested formula that is free of Toluene, Formaldehyde, Camphor and DBP and will be available for purchase in selected, larger Superdrug stores from mid-March. You will be able to purchase the Feather Effects for yourself for just £3.49 each for 10ml of product, as well as various other effects such as Concrete & Suede for the same price mark. Also available will be Hi-Res glitters, Cremes, Liquid Metals and more for just £2.99 each! I will have more of those to show you shortly.

To keep up with the latest from Invogue/Eye Candy you can follow them on Facebook and Twitter. Do you see yourself purchasing any of these Feather Effects polishes when they're released?! Let me know in the comments which is your favourite!